South & Central

A South American steakhouse that pays homage to the great Latin American Modernists

COMPLETED

2021

LOCATION

Charlottesville, Virginia 

SERVICES

Architecture
Interiors
Custom Furniture
Lighting Design
Branding Coordination

TYPE

Public / Restaurant

TAPESTRY ARTIST

Cristina Hernández Villalón

GENERAL CONTRACTOR

Strauss Construction

Custom Furniture

City Yard LLC

PLASTER

F Richard Wilton

PHOTOGRAPHY

Dana Thiele, Wyeth Ward, others

South & Central

BACKGROUND

The concept for this progressive South American steakhouse was developed by the late Charlottesville food visionary, Wilson Richey. The restaurant is centered around food made on a "parilla," an open wood-fired grill, in an open kitchen. Located in the Diary Market, a former dairy facility, the former industrial space has tall ceilings in formed pre-cast concrete, polished concrete floors and large steel windows.

South & Central
South & Central

CONCEPT

A large curving plaster and terra cotta tile volume is imagined as a building inside a building. Housing the kitchen, bar and back of house, this "stage" is inserted into the white-washed shell of the former industrial space evoking the sensuous forms and simple materials ofLatin American Modernist design masters such as Roberto Burle Marx. All other elements are lightweight additions such as furnishings and art that allow the flexibility to use the dining space for gatherings and events.

South & Central
South & Central
South & Central

The building inside the building creates a proscenium for the culinary and mixology arts

South & Central
South & Central
South & Central
South & Central

MATERIALS

The material palette is made up of earthy materials that are typical of those used throughout Latin America: terra cotta tile, plaster, concrete and ceramic tiles in deep colors.

South & Central
South & Central

ART & CUSTOM FURNITURE COLLABORATIONS

Custom tables, banquets and tapestry hangers are a design collaboration with Nick Wispelwey of City Yard. The furnishings in stout maple profiles and shades of peach, orange and rust complement the twelve large colorful tapestries, a collaboration between formwork and the artist, Cristina Hernandez Villalón.

South & Central
South & Central
South & Central
South & Central

A coordinated color palette is applied across the architecture, furniture, and art

South & Central
South & Central
South & Central
South & Central
South & Central
South & Central
South & Central
South & Central
South & Central